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About the Role
Job Summary:
We are looking for a dynamic and results-driven Marketing Executive to join our team. The ideal candidate will be responsible for developing, implementing, and executing strategic marketing plans to attract potential customers and retain existing ones. They will work closely with the sales, design, and digital marketing teams to drive brand awareness and business growth.
Key Responsibilities:
Develop and execute marketing campaigns across various channels, including digital, print, social media, and events.
Conduct market research and analyze trends to identify marketing opportunities.
Assist in the creation of promotional content, including social media posts, blogs, emails, and advertisements.
Manage social media accounts, engage with the audience, and track performance metrics.
Coordinate with external agencies, vendors, and media partners for marketing initiatives.
Monitor and analyze campaign performance using tools like Google Analytics, social media insights, and CRM systems.
Organize and attend marketing events, trade shows, and product launches to enhance brand visibility.
Support the sales team with marketing materials, presentations, and lead generation strategies.
Maintain and update the company website with fresh content and SEO-friendly strategies.
Stay updated with industry trends and competitor activities to suggest innovative marketing strategies.
Requirements
Bachelor's degree in Marketing, Business Administration, or a related field.
Proven experience as a Marketing Executive or in a similar role.
Strong understanding of marketing principles and digital marketing strategies.
Proficiency in tools like Google Analytics, SEO, SEM, and social media platforms.
Excellent written and verbal communication skills.
Ability to manage multiple projects and meet deadlines.
Strong analytical skills and attention to detail.
Creative mindset with problem-solving abilities.
About the Company
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